What is Corporate Social Responsibility?
Corporate Social Responsibility is no longer a mere buzzword, these days the need “to be good” and “do good” is imperative. Boards, Communities and Employees are mandating Corporate Social Responsibility (CSR). Corporations are increasingly leveraging “Social Goodness” as a strategic differentiator to increase their brand awareness, attract and retain talent, and differentiate themselves from the competition. They are also looking for ways to have a meaningful impact in their community through monetary or in-kind donations, encouraging their employees to volunteer, and creating a foundation to enable sustained giving as part of their corporate DNA.
What is the Return on Corporate Social Investment?
Understanding Your Donors Is Crucial to Keeping Them
Donors give to your organization for their reasons, not yours. If you want them to keep giving, you need to know those reasons.
By Roger Cravers | GUIDESTAR Blog | December 6, 2018
ARTICLE | Industry Resources
CLICK TO READ2019: The Year for NonProfits to Innovate
Let 2019 be the year where new technology helps you keep donors engaged and reach out to make new friends for your organization.
By David Lipsitz | GUIDESTAR Blog | December 3, 2018
ARTICLE | Industry Resources
CLICK TO READBuilding Successful Partnerships: How NonProfits and Corporations Benefit
What qualities will make your nonprofit attractive as a corporate partner? How do you go about building a relationship with a for-profit company?
By Katie Tatham | GUIDESTAR Blog | November 23, 2018
ARTICLE | Industry Resources
CLICK TO READWhat Will Donors Find Out About Your NonProfit This Giving Season?
It's easy to ensure that end-of-year donors see the most up-to-date information about your organization.
By Suzanne Coffman | GUIDESTAR Blog | September 26, 2018
ARTICLE | Industry Resources
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